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Gianni Infantino 'plots to sell World Cup' after Donald Trump talks as UEFA lash out

Дата публикации: 28-07-2026 15:25:34

Gianni Infantino and FIFA are reportedly in talks to sell a stake in the World Cup as part of an alleged plot to cash in to private investors following talks with Donald Trump

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Gianni Infantino and FIFA are reportedly in talks to sell a stake in the World Cup as part of an alleged plot to cash in to private investors following talks with Donald Trump

16:25, 28 Jul 2026Updated 22:13, 28 Jul 2026

EAST RUTHERFORD, NEW JERSEY - JULY 19:  Donald Trump, president of the United States of America, and Gianni Infantino, president of FIFA, carry the FIFA World Cup trophy to players of Spain after the FIFA World Cup 2026 Final match between Spain and Argentina at New York New Jersey Stadium on July 19, 2026 in East Rutherford, New Jersey. (Photo by Alex Livesey - Danehouse/Getty Images)

Gianni Infantino is plotting to sell the World Cup(Image: Alex Livesey - Danehouse, Getty Images)

FIFA president Gianni Infantino is seemingly on a collision cause to make himself more hated than Leandro Paredes with him reportedly plotting to sell a £15billion minority stake in the World Cup.

According to The Times, FIFA is actively engaged in discussions with JP Morgan to raise billions by selling approximately 20% ownership of the World Cup to private investors. The plot thickens with tech mogul Joshua Kushner - whose elder brother Jared Kushner is married to President Donald Trump's daughter Ivanka Trump - reportedly being in negotiations to lead the deal through his Thrive Eternal fund.

The sale would represent the latest attempt by Infantino to generate additional income for FIFA. Funds raised from the transaction would be deployed by the non-profit organisation to distribute more money to its national member associations, one source claimed. Currently, the 211 members each pocket around £2million annually from FIFA.

An individual dressed in a formal suit and tie, standing on a field, is proudly holding a golden football trophy, possibly celebrating a significant victory.

Gianni Infantino wants to cash in on the World Cup(Image: Getty Images)

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Prime Minister Andy Burnham said the World Cup was "not a product" and was "never anyone's to sell". He said: "Let me say this very directly. Football does not belong to investors. It belongs to the people who fill the stands and who stand on the touchline week in, week out, rain or shine.

"The World Cup is not a product. It is the greatest competition in world sport, and it was never anyone's to sell. Dress the deal up however you like. Once you have sold a piece of it, you have sold out. Football belongs to the fans. It always has, and it always will."

Upon learning of FIFA's intentions to sell a minority stake, UEFA swiftly condemned the sale while emphasising that the organisation lacked the authority to execute such a transaction.

"This crosses a line that football's governing institutions should never cross. UEFA takes it extremely seriously," an official statement declared. "So should every National Football Association. So should every stakeholder: leagues, clubs, players, supporters, governments and everyone who cares about the future of the game.

"The soul and governance of football are not assets to trade - especially with zero transparency as to who gains financially. None of us are the owners of football. It is not FIFA's to sell."

Thanks to the 2026 World Cup, FIFA is on track to deliver at least £9.7billion in revenue over its current four-year cycle. The quadrennial tournament boosted the governing body's revenues from £5.7billion in the previous cycle, with the next cycle anticipated to generate a minimum of £10.5 billion.

EAST RUTHERFORD, NEW JERSEY - JULY 19: U.S. President Donald Trump and FIFA President Gianni Infantino hold the FIFA World Cup Winner's Trophy before handing over to captain Rodri #16 of Spain at the award ceremony following the FIFA World Cup 2026 Final match between Spain and Argentina at New York New Jersey Stadium on July 19, 2026 in East Rutherford, New Jersey. (Photo by Dan Mullan/Getty Images)

Infantino has not helped hismelf with his relationship with Trump (Image: Dan Mullan, Getty Images)

Posting on Instagram on Sunday, Infantino lauded FIFA's efforts in staging this year's World Cup before hitting back at those who criticised the event.

He wrote: "To everyone who missed our beautiful game, the emotions, the celebrations, the laughter, the crying, the deception and the joy. To all of you who missed watching kids, babies, grandparents, and parents come together for the beautiful game, I say sorry that the matches are now over and sorry that you missed all that joy and togetherness.

"Sorry that you were so consumed by hate and criticism that you missed it all. To those behind their pens and papers, behind their screens spreading hate and false rumours, I want to say that while you are sitting behind, we at FIFA are on the front lines organizing, working hard, and delivering the best show in the world.

"While you hide, we are exploring the streets of Canada, Mexico, and the United States, talking with fans, engaging with people and ensuring everyone's safety. While you divide, we unite. People came together as families, as fans, as one."

Infantino wrapped up by lavishing praise upon himself for "delivering the most outstanding" World Cup. Taking another swipe at his detractors, he added: "May you find peace; we at FIFA have found ours and we deliver it, by delivering the most outstanding FIFA World Cup. May football rise above all hate.

"Finally I am incredibly proud, as FIFA President, to have contributed, even a little, to this show. It's a great feeling!"

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