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Cox Communications Rebuilt Its Operating Model to Earn Trust in an AI-Mediated World

Дата публикации: 04-08-2026 04:00:00

Cox Communications is rebuilding its operating model around trust as AI becomes the primary gatekeeper to brand consideration. Seven codified behaviors and a proprietary customer effort score may redefine how marketers measure and deliver on brand promises.

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Seven behaviors and a proprietary effort score drive customer-centric transformation

August 4, 2026    

Cox Communications is rebuilding its operating model around trust as AI becomes the primary gatekeeper to brand consideration. Seven codified behaviors and a proprietary customer effort score may redefine how marketers measure and deliver on brand promises.

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