Google Hands Publishers a Button to Reclaim Readers From AI Summaries

Дата публикации: 21-08-2026 16:42:08

Google now lets publishers embed a Preferred Sources button that lets loyal readers prioritize their sites in Search, Discover, and AI Overviews. With over 600,000 sources already selected and users twice as likely to click preferred content, the tool offers a direct response to sharp traffic declines caused by AI summaries. Early data shows promise but success depends on promotion and audience engagement.

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