iPhone Defies Latin America’s Smartphone Slump as Memory Costs Bite

Дата публикации: 21-08-2026 16:22:06

While Latin America's smartphone shipments dropped 10% in Q2 2026 amid memory shortages, Apple's iPhone volumes rose 5% and captured over half the premium segment. Earlier Q1 data showed even stronger 31% growth for Apple, led by Mexico. The contrast highlights diverging fortunes in a contracting market.

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