Ashley was one of the few celebs at Wimbledon day one to opt for a high street dress
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Wimbledon's opening week has kicked off with a star-studded line-up of Centre Court attendees. From Maura Higgins in her tennis ball heels and Chanel dress to Amanda Holden in a two-piece from Ralph Lauren, even the celebs who usually shop from the high street decided to go all out in designer looks for the occasion.
One star, however, kept things casual in a dress you can buy without breaking the bank. Ashley James arrived as a guest of Wimbledon sponsor Evian wearing Omnes' Allie dress in pink. Currently on sale for £53.40 instead of £89, it's a bargain for any summer occasion you have coming up, whether you're heading to Wimbledon yourself or to a wedding.
The clever detail to Ashley's look is that the polka dots on the dress look like strawberries from a distance, and the pink and red colourway is also reminiscent of the fruit. Since strawberries (and cream) have long been associated with Wimbledon, the This Morning star's look was perfectly on brand for the occasion.
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We also love how, in a sea of white dresses, the mum of two wasn't afraid to wear some colour. Ashley toned down the look slightly for the photocalls, though, adding a white blazer and matching white retro sunglasses. Taking the fruit theme one step further, she accessorised with Lulu Guinness' Strawberry Bucket Bag.
First launched in 2003, it's been a feature on the arms of many celebs at Wimbledon and Chelsea Flower Show over the years. However, the fun little tote is only available to shop during the summer months – and that's only if there's stock. Now, we've just heard the happy news that it's back for 2026 for a limited time.
Priced at £395, it's on the upper end of a mid-priced handbag, but it's a buy that will bring you endless joy– and compliments– every time you take it out. Plus, it is from a designer brand, after all. Proving its star quality, the bag has already been snapped up this year by Alex Jones, who wore it to the Chelsea Flower Show. We imagine we'll see plenty more sightings of it as Wimbledon week gets underway!
